Have you ever thought about the correlation between a weight loss journey and entrepreneurship?  I've recently connected the two.  If you spotted the correlation yourself, then awesome and I'd love to hear how you see them syncing up.   So summer 2016 for me is about 2 key objectives, a) starting my business, and b) weight loss and getting my fitness back.  To achieve both I've been spending the first part of the early morning on the treadmill where for one hour I walk and run to achieve around 9000 steps. My aim is to average around 12000 daily steps.  This morning effort really boosts that number to achieve my daily step count. It also helps with the 2nd objective of starting my business by helping me get clear, having a healthy mindset and achieve my daily 'to do' list about what I need to get done.  Apart from this morning exercise boost, the majority of my day is very sedentary. I spend a chunk of time in front of the computer or in meetings, a car or just relaxing. Its pretty hot outside so going out really isn't advisable so getting my exercise done first thing is crucial. I'm not a afternoon gym person nor an evening person so the mornings gets it done.  

​anyway....

So during these sessions I've been listening to a podcast called 'Tips of the Scale'.  It's a great podcast and community about people sharing their weight loss journeys.  I have found all these stories inspirational and really help boost my own weight loss journey.  Me and weight loss have always been at odds but I know I'm healthy and fit.  I don't have an issue running a 10km run and so I do pride myself on that achievement.  This coming winter I plan to get some more runs under me. I'm even contemplating doing the 42km Dubai marathon as opposed to the usual 10km - which I've been doing for 6 years. Still not sure. The distance does bother me!!!

I was listening to a particular podcast with a lady called Elizabeth Benton and she spoke about how alot about how weigh loss and motivation is a mindset thing.  I heard her loud and clear. There are times on the treadmill where I just want to stop and give up but I try super hard to not listen to that inner voice and tell myself that this is awesome and my body needs this fitness. 

But as I listened and ran I thought about my other key objective and that was starting my social media business.  I realised as Sam (the host) and Elizabeth chatted that there were similarities between a weight loss journey and entrepreneurship.  I'd never made the connection before.  But here it was. So I wanted to share with you these connections and so when you are next at the gym or know someone on a weight loss journey you can totally relate to them.  Only the topic is different. 

Entrepreneurship is an all immersing experience

The other day I interviewed a very smart and astute business woman called Saana Azzam - she is the founder of MENA Speakers and she said, 'Entrepreneurship is an all immersing experience'. I couldn't agree more with her statement.  The whole subject of passion for your idea, creating it and making it happen just totally takes over your life. You eat, sleep and breath the subject and are constantly fired up by the energy that this passion it creates.   You spend your time talking, sharing, building, thriving and trailblazing all in the name of your idea so you can see it become the vision you had in your head.  Weight loss is very much the same.  It is an all immersing experience. With weight loss its an all or nothing experience.  You have to exercise, pay attention to your food, educate yourself, stay informed, read and just embrace it, in its totality otherwise you will not break old habits or achieve the goals you so want to see and feel.

Isolation

With both weight loss and entrepreneurship there is a heavy sense of isolation despite in both cases you will have the support of family and friends around you.  When you are building your business you spend a lot of time in front of the computer reading, building and strategizing. A lot of this time can be on your own or quite lonely.  Unlike in a large corporate office you have teams or individuals that are involved in the same projects or tasks as you.  The same with the weight loss journey. It can, a lot of the time be done in isolation. You go the gym but folk rarely speak or interact, you go to dinner and you are having internal conversations with yourself about the menu.  What looks good, what's off the menu for you, how can you compromise so  you can still enjoy yourself but have something yummy!  You do these conversations in isolation too.  Well I do!!  Ultimately you have to make the effort yourself, you have to take responsibility even with community and friends around. That is what isolation can be.

Endless Courses and Diets

Elizabeth spoke about the number of different diets she had done during her life to lose weight. All promised weight loss and all promised a new level of confidence.  She would lose the weight and then as soon as the diet was done she would see the weight return. An endless cycle of torcher for her mentally as well as physically.  Entrepreneurship is very much the same.  How many of you have bought the, 'I went from $0 to a six figure dollar sum in 4 months - and my life change forever' courses?  Who has done it?  I have.  Eventually you learn schemes and quick fixes NEVER solve the problem long term nor do they deal wit the fundamental space in your head which makes all of this effort happen.

The Emotional Journey

Weight loss and entrepreneurship are both emotional journeys.  You've seen that classic iceberg picture where it dissects the iceberg so you can see the tip and what goes on under water and that truly is a mental and emotional journey.  There are great days, awful days, give up days, I'm done days and the best days.... oh the cycle goes up and down like the stock market.  Its the same with your weight loss journey... those days when you've worked out all week, you've kept to your plan and then you get on the scales and nothing has changed or you've even put on a pound. Those days are the worst.  Then there are days when you eat a burger and you are having an 'off' day and you lose weight!!! what is that all about!!!  Anyway the key thing is, is that that too is an emotional journey. For both entrepreneurs and those on their weight loss journey they all have to constantly stay aware of their thoughts so they don't impact your feelings and land up creating a negative day or experience.  I find this correlations the most fascinating!

Have to Find Like Minded People

Finding people like yourself really is crucial to your growth and your confidence.  I find that when I speak to non like minded people they can often question my intent or direction and then land up causing me confusion and mental misdirection in my head.  That really does annoy me particularly for both my journeys through weight loss and entrepreneurship.  I have to remind myself that I'm dealing with their fears and reckless attitudes, not mine!  When I was younger found myself to be more easily persuaded by someone else's ideas and thoughts. Today I still have that a little bit but i do make sure I remain in a questioning state as best I can. Its a muscle I have to keep training I suppose.  Its the same with both entrepreneurship and weight loss - find people that relate.  Find people that you can connect with and 'get' where you are coming from. Its so easy to be sucked into negative non-like minded people who might think they are coming from a place of caring and sharing but for you its all wrong and it you don't nip it in the bud you could fall pray to negative thinking and falling from your objectives and mission. Find your Tribe.

So, what do you think? I'm sure you can see the correlations yourself and probably a lot more like I mentioned earlier.  Both journeys are filled with hurdles, bumps, detours all sorts of moments and you just have to forgive yourself when the negative stuff comes around and just push through. Both are long term goals that require consistency, energy, positivity and mental strength.  I'm working on both and its without a doubt tough  They are both heavily intertwined and not separate objectives for me - they both feed from the same source and if I can keep the power up hopefully by the end of year I would have lost the stone I'm hoping to lose, ran a number of 10km or further distances that i wanted and my business is pushing through to it s 6 month anniversary.  Its a social media service for women in business, business if you are interested.  

Thanks for listening or reading, which ever way you consumer your knowledge.  Do let me know where else you see a correlation in your own journeys. It might not be weight loss and business start up but that's ok. I'm looking for patterns.  Have an awesome day.

The Holy Month of Ramadan started last Monday and for the 1.6 billion Muslims around the world it is the month of fasting and prayer.  For those that don't know what Ramadan is, its a time each year when all Muslims fast from dawn until dusk and they must refrain from eating, drinking, smoking and drinking alcohol.  Its a month of spiritual reflection, a time to look upon ones own activities and question them and reconnect with your faith and cleanse your soul.  I'm not Muslim but as I've lived in the UAE all my life, its very much part of my yearly calendar and I find the month very important to my own character and soul.  

So I wanted to share with you why Ramadan is a great month for Entrepreneurs even if you are not Muslim and how you can make effective use of the time.

Time to reflect and renew our energy levels

So each year when Ramadan comes round I see it as a time to reflect on my own life and take a moment to reassess my own energy levels.  I have fasted in the past to embrace the Holy month but most of the time I see the month as a time to detox my health, rebuild my exercise regime and meditate some more.  Feeling physically better does wonders for my own mindset so when Ramadan comes around I do indulge all of these activities and I really recommend the same for you.

So how can Ramadan help Entrepreneurs - well really for similar reasons.  Take the time to reflect on your business, get clear about what is working and what isn't, detox your own business by cleaning your office space, your computer laptop (I know I always have tonnes of files sitting on my desktop screen that really need to be properly filed), reorganise your leads, your budget, get clear on your business's future needs. In Ramadan its a time for Muslims to reconnect with their faith and their core values.  You can do the same aswell.  Get clear about your core business values again. Sometimes during the year I know these values can get blurry particularly if you are super busy and starting to spread thin.  Ramadan is also great time to learn, articulate and understand a lot of the key knowledge you have learnt over the passed few months and get that material ready to use in your business, with colleagues, co-workers or even family.

So just taking the month to detox your business, reset your business intentions and knowing your path will really revive your energy levels and get you ready to take on the world again.

Opportunity to slow the pace down.

How many of you are doing long days? Possible more than you've ever done when you compare it to your previous career you may have had. A lot of the long hours is because we love what we do and time has little meaning when you get to spend the day doing what you love. However, there are times when we need to slow down or even take a break. Its not healthy to be constantly in active mode.  We do get tired and grubby when all our engines have been depleted, well I know I do anyway.

So with Ramadan, lies the opportunity to slow the pace down. Take your foot off the gas and don't rush.  Yes we need to get a lot done with leads to funnel and sales to close but with an opportunity to reflect and reassess your energy levels why not take the time to slow things down a bit.  Slowing things down destresses us too.  Feeling more relaxed and less stressed does wonders for our productivity and helping us get clear about what we want to achieve. Ramadan is also about reconnecting with your family and friends so use the time to reconnect with family and friends and people you've been wanting to connect with for a while but haven't.  I did this recently.  I set up a meeting with an old colleague in Dubai who I hadn't seen in 18 months and it was awesome. We shared, chatted and brainstormed and more than likely will do some collaborations soon too.  Awesome!

Opportunity to look at working 'on' the business

How many of you work 'in' your business as opposed to work 'on' your business?  Its interesting to get clear on this as it can help you map where you are going and how your business is going to get you there.  My husband suffers a bit from this issue.  He's a strategy and detail man but sometimes he can gets so caught up in the detail that I need to tell him to come to the surface again because we need to work on the strategy.  He recognises his blindness quickly and realigns himself with our strategy objectives.  Its all very easily done and can sneak up on you subconsciously.  I think a lot of us do it so Ramadan is an awesome time to reconnect with your 'Why' of the business.  Your 'values' of the business. Where you are now and where you are going.  We can plan as best we can but we all know that a lot of the time its guess work but knowing your why, your values or your potential direction is more about being clear and having clarity so use the holy month of Ramadan to take a step back from your business and look at the bigger picture.  You never know what you could be missing.  Detail can be organised later by your team or by yourself but in complete awareness that you are in 'the detail'

Fasting is possible and so others things are possible.

The BIG objective of Ramadan is fasting. Its the 5th pillar of Islam and one of the toughest to do.  This particular holy month of Ramadan, Muslims in the middle East are looking at Fasting for over 15 hours and this is tough particularly when its 45 degrees outside and thirst really is the big factor with those heat levels.  I watched video on Facebook yesterday where Muslims in Finland are fasting over 20 hours a day!  Watch it becuase its just amazing. The fasting is to help you understand what its like not to have food or water and that there are people of this world that don't know where there next meal is coming from.

​So fasting is done and is possible  I think if you can discipline yourself to follow your faith and push your way through the hunger and deprivation then I say, 'think of what you can do when you have been nourished!?'  I have learnt that a lot of what we do is often down to our mindset and if we all had the strength of mindset to be disciplined, have some self awareness of our thoughts then we can see ourselves through our goals or objectives successfully.

So there you have it.  My four reasons of why Ramadan is an awesome time for Entrepreneurs and how you can embrace the month even if you are not Muslim.  How else have you embraced the tradition of Ramadan? Would you fast from dawn till dusk?  Do let me know as I'd love to know your thoughts on this. Have an awesome day. 

Does a brand need a heartbeat to come alive and connect with its customers? We can all agree that when it comes to delivering a service; doing it with heart is certainly an advantage!

Then again, how can an inanimate, intangible name or object like a ‘brand’ have a heart, let alone one that beats? And more importantly, what for?
​
Let’s explore some of the reasons why making a brand truly vibrant reaps benefits for all who come in contact with it.
So what exactly is a brand? What is its ‘heartbeat’ and what is the value in all of this?

Read More....

The Learning Curve Podcast - THE Podcast for Women Entrepreneurs in the Middle East and North Africa Region: Nicholla sat down with Dee. The Author of the book, The Blue Campervan. She's also a qualified Hypnotherapist, trained in NLP (Neuro Linguistic Programming) and EFT (Emotional Freedom Technique) or Tapping as it is also known, as well as Transactional Analysis.  I’m also qualified in many other complementary therapies. She's passionate about empowering people and uses her Hypnotherapy and Coaching skills to help wonderful people improve their self-confidence, success, motivation and self-esteem.  She also works with people who are experiencing anxiety, stress, depression and panic attacks.  Her intention is to help as many people as possible rediscover their zest for life! Read More & Listen