How many podcasts do you listen too? I bet the number is either none, some or loads!!! Its really fascinating when you talk to people about podcasting and they are either totally into them or haven't got a clue!! Often the cluelessness is based around the 'Why would I listen to them?' or 'Where do I get them?' or quite plainly 'what is a podcast'. Living here in the UAE I have to say the latter of those questions is the most common, but then weird things happen like, I get the opportunity to be part of The National newspaper on podcasting. That was awesome by the way! :) So it really is a 'learning curve' when it comes to podcasting!
So if you are one that sits of the fence as a listener or as someone that could see the medium as a tool then here are my 4 superpowers of podcasts that 'hopefully' will help you jump off the fence to downloading a couple to listen to some or start your own. Really there are thousands of podcasts. I am part of 4 communities on Facebook where there are podcasters producing shows and episodes and nearly everyday we see a new show launching around another niche area. From health & wellness to fly fishing, there are literally thousands of podcasts out there! Check out ITunes or Stitcher and Im sure you will find something you like.
They Can Educate - Don't stop Learning!
A recent guest of mine Rana El Chemailly said to me 'if you stop learning you will fail'. She's right! Just because we have finished school and got that degree doesn't mean we need to stop learning. To move forward and be successful at whatever we do, we need to be learning all the time.
But the big issue to learning is time! We are all so busy with our lives with work, kids and trying to have fun ourselves, when do we schedule in learn? I've recently starting asking this question on my podcast because it was something I was struggling with too. How are these ladies still continuing to grow and learn and still run a business? Good question right? The answer was simple. They all made time to learn. Some were up early and studied and some added it as a 'to do' item into their schedule. I'm still bartering time and learning I have to say but one tool I know I can do is learn and be on the go! I have the school runs, I have traffic jams, I have walk training and I have trips to Dubai. All these trips equal time and that is when I can learn. I can download my favourite podcasts and get myself plugged in and while I either exercise or just 'get through the journey' I can listen, learn and question. This is what a podcast can do, it can educate you. There are soooo many great podcasts out there from educators, consultants, facilitators or councillors who are keen to share their knowledge and insight to help you with your journey. You can do the same. Show off your insight and knowledge. Create that thought leader persona that is inside you and help build your business and drive your career.
They Can Entertain - Find a podcast that fits your mood!
We all need to be swept out of our daily life and just be entertained. Much like Friends of the 1990's or 'How I met your mother' in the 2000's - its nice just to be entertained. Take us away from our daily chores or work and just sit back and let the story unravel in-front of us. Podcast can do that too! I don't know about you but when I get on a plane I want to zone out, be undisturbed for the duration of the flight. Much like a good book or a movie, listening to a podcast is just another form of engagement and you can binge listen much like you would with a TV series or a good book. But the cool thing is you can physically be doing something while you indulge in your favourite episode. So you can de-clutter your closet, clean out the car, paint a picture or weed the garden all while you are being entertained. Things we would all rather NOT to but have to do from time to time. So use the time productively and be entertained at the same time.
They Can Inform - Give yourself An Edge
Being informed has many advantages. Being informed helps you build informed opinions, helps you get off the fence and help influence a line of thought at work, at home or on a cause you are passionate about. Being informed helps you learn about other cultures outside of your own. Being informed sparks engaging discussions, positive debate and helps grows awareness about issues around you. Being informed helps you travel, it supplies you with useful and insightful knowledge to help you get from A to B. Being informed gives you an advantage. Just this week a friend of mine did an interview and she had to make a presentation based on the case study presented to her for the interview. She used some right up to date knowledge she had learnt via a podcast making part of her presentation bang up to date. She came across as knowledgeable, informed and forward thinking! Great eh! So this could be you too. As a podcaster you can share your views, opinions or be a content curator and really give your audience the information they need to support their career or business. As a podcast listener, the work is done for you. You get information in structured setting, you are able to articulate it and go away and do further work around it. You are informed.
They Can Inspire - Give yourself a daily dose of goodness
You have probably heard these expression. 'You are who you surround yourself with. Well here is another, 'You are what you listen too'. I've read alot recently from thought leaders that say 'weed out the negative people' or 'hang around with smarter people' or 'be the person you want to become' and I do believe there is a lot of merit to this. The power of the mind to cling to negativity is magnetic. Its so much easier to be negative than it is too be positive so we need to really work at keeping a positive mindset so why not be inspired.
Listening to Podcasts really can inspire you. From exercising to commuting or working you can be inspired at any time. They are some GREAT people out there just driving positive change and energy. They are fiercely fighting the negative, weeding out the sh&t and helping you be better you, or better at your job or be a better member of the community. Yes I know its easy to go down the negative path but when so many great people are just offering you up daily doses of inspiration, why fall for the dark stuff! Get yourself on ITunes or Stitcher and type in your keyword and be inspired.
So where do I start?
I am very much a person who has a wide interest in many things. I am a people explorer and a subject geek. Podcasts give me quick access to themes, ideas, stories, people and topics which can be absorbed in 30 minutes. I am a slow reader and I don't have much time these days to sit an enjoy a movie or many documentaries. Podcasts offer up these superpowers and I love to listen to stuff that will give me that edge, keep me informed or use as a reference when I need it. And the best part of all is I get to update my knowledge bank without spending a penny because Podcasts are free knowledge. I don't by magazine anymore, I just head over to ITunes or Stitcher or use one of the podcast directory apps and research keywords or topics. Then I download. If I don't like it, there is a delete button! There is no clutter, no mess and if I want to refer back to something, I can just upload that episode again and find what I need.
I really recommend you give it a go! I know its new and will definitely feel weird to start with but you will find a library of topics that you love and be on your way to the super powers of podcasts.
ps. I have no idea what you like and rally thre are thousands of podcast but here are a few links to some good articles on podcasts. You may like.
pODCAST #67 - everyday I go home feeling happy I have changed the life of a young person in algeria' says Leen Abdel Jaber Al Ashhab, Founder & Executive Director of Injaz El Djazair. (Algeria)
The Learning Curve Podcast - THE Podcast for Women Entrepreneurs in the Middle East.
Yes.. Everyday Leen goes home feeling happy she is making a difference in a young persons life. She's the founder of the Algerian connection for Injaz Al Arab, is a non-profit organization that drives youth education and training in workforce readiness, financial literacy and entrepreneurship across the Arab World.
Leen has been with the organisation since 2000 but it was her move to Algeria in 2010 that took all her skills and training to the next level when she decided she wanted to start Injaz in Algeria. Read More & Listen
I recently interviewed a lady called Leen in Algeria. She is the Founder & Executive Director of Injaz El Djazair - Algeria. A global non-profit organisation aimed at empowering young people & young entrepreneurs to own their own economic success. They run soft skill programmes to help the kids in Algeria get a better start in their career.
We were creating her episode for the show and one of the things she commented on was 'we never live in the' moments of our success, we see our goals and then we are very quickly move on to the next one'. Its true we are always in a constant rush and on to the next goal or objective in our work aswell as our personal lives. So while she said this I said, in jest, 'we should take a holiday each time we have a success'. We laughed and giggled about it. But then it got me thinking that maybe that would make us stop and live in the moment of that success.
Think of it like this, when we go on holiday. We do sit back, evaluate our goals and objectives, talk about what has being going on and what we would do different BUT we also enjoy our holiday. We snap up every moment and diarise it so we never forget the smells, feelings, thoughts and even the weather. We absorb everything so we can package it up and hold on to that memory forever.
Why can't we do that we our successes? Lap it up, pull in the smell, feelings, thoughts and I suppose the weather and package up that success and stamp it firmly into our memory? Live in the moment of that success, revel in it and learn what we can from it.
So I'm suggesting a new way to measure our successes. Take a holiday. Take a day to stretch out and live in the glory of that success and suck it up like a sponge so your brain fully stain itself with the success that was. Then at the end of the year, add up your holidays and then see how much success you have had. We thrive on positive energy so wouldn't this just be such a massive boost to our confidence, abilities and our overall being!!
.... now where is my suitcase :)
PODCAST #66 - 'Learning Will Always Take You To The Next Level' Says Rana El Chemaitelly. Founder Of The Little Engineer. (Beirut, Lebanon)
How many of you would like to see your kid or nieces or nephews or even your friends kids step away from the ipads or computer games and engage in activities like robot building, science, technology, engineering, mathematics and renewable Energy. Interested? I know I was. I like IPads but they offer no physical interaction, my daughter just sits and stares at it and it offers limited sensory interaction because you can' smell or touch what you are working on or viewing. these thoughts are very much similar to Rana, the Founder of The Little Engineer.
Read More & Listen
Happy New Year everyone. For the Learning Curve Podcast it was definitely a year of peaks and troughs. Starting a podcast and getting it out there wasn't difficult it, was the promotion and sharing and getting it out there that I found the toughest. But thankfully we ended the year on a lovely peak which I hope now is the base camp for new heights for the show.
My December 2015 goal was to hit 5000 downloads and we made 5400 downloads. That I feel is a fantastic achievement. #Morethanexcited
The other interesting fact was the geographical reach of the show. The US still was and I think will remain the Bigger download location but my show is extending into France, Singapore and Slovakia! #bringonnewcountries
Twitter has definitely been my key social tool in helping extend the reach of the show. I always post boosted my episodes on Facebook but Twitter for my podcast just seemed to be a more powerful tool. My Twitter Master, Keith Keller will be super pleased to have this testimonial as he's an advocate for Twitter.
The next area I need to work on is more engagement and conversation. I see there is lots of likes, shares, retweets etc but not enough conversation. That I need to work on and is on my 'to do' list for 2016 along with a few other things too. :)
So this January's target I'm going to reach for 7000. My husband says that I should be more conservative. But you all this New Year positive energy going around, I just feel I need to push the boat out.
Wish me luck... :)
ABout the blog
Share interviews with Arab and Expat women entrepreneurs, sharing their entrepreneurial journey with their top business advise. We blog about knowledge, articles, FAQ on social media and share tools and resources to help us get going in our niche.