Happy New Year everyone. For the Learning Curve Podcast it was definitely a year of peaks and troughs. Starting a podcast and getting it out there wasn't difficult it, was the promotion and sharing and getting it out there that I found the toughest. But thankfully we ended the year on a lovely peak which I hope now is the base camp for new heights for the show.
My December 2015 goal was to hit 5000 downloads and we made 5400 downloads. That I feel is a fantastic achievement. #Morethanexcited
The other interesting fact was the geographical reach of the show. The US still was and I think will remain the Bigger download location but my show is extending into France, Singapore and Slovakia! #bringonnewcountries
Twitter has definitely been my key social tool in helping extend the reach of the show. I always post boosted my episodes on Facebook but Twitter for my podcast just seemed to be a more powerful tool. My Twitter Master, Keith Keller will be super pleased to have this testimonial as he's an advocate for Twitter.
The next area I need to work on is more engagement and conversation. I see there is lots of likes, shares, retweets etc but not enough conversation. That I need to work on and is on my 'to do' list for 2016 along with a few other things too. :)
So this January's target I'm going to reach for 7000. My husband says that I should be more conservative. But you all this New Year positive energy going around, I just feel I need to push the boat out.
Wish me luck... :)
The First Women Entrepreneur Podcast in the Middle East.
Over the last year I have spoken to 42 different women on the Learning Curve Podcast. From all walks of life across the Middle East. Each time they have shared their entrepreneurial story, their challenges, their successes, how they organize their day, how they see social media, where they seem themselves on their own learning curve and so much more. It’s been an amazing journey and I feel privileged that these ladies have opened up to me so that more women out their can take their own entrepreneurial journey. Their stories were all so different, so varied, so personal too yet there was a common pattern and this I feel came down to these 5 common traits.
I watched a video recently of Jada Pinkett Smith's answer to her daughter asking, "How hard is it being a wife and mother?" – And the message was pretty clear but there was one part that resonated with me. You have to take responsibility for your own happiness. It’s a crucial milestone and its key lies in recognizing your own attitude towards events and people. It’s all easy and clear in theory but in reality its pretty hard. We have to be personally responsible for our happiness not rely on someone else to make us happy. The big power house in the seeking of happiness is the influence our thoughts. How many of us can feel a negative thought pop up and it kicks your gut into butterfly central? Your brain then start to generate more negative thoughts and before you know it, you are angry, upset, and hostile even. All because we haven’t been able to control how our brain’s thought process. Negative thoughts are an evolutionary thing. They are there to protect us. The fight or flight approach. Negative thoughts curb our risk and keep us from harm.
From my prospective - all my guests found a way to be happy. They were passionate about what they did, constantly rebuilding their vision and adding more layers to their business. This constant cultivation of their passion meant their negative thoughts were probably there but they kept them at bay because they really loved what they did. Through my interviews I could see a constant positive mindset, a can-do attitude and taking responsibilities for their own lives and happiness.
The Middle East has in the news this year been a wave of disruption, discontent and deterioration with very little to see if it is going to be better. But I believe happiness starts with one person first and then it radiates. All these women, given the unhappiness that exists around us, continue to thrive and grow even in the face of adversity. Jody Ballard recently told me that ‘Women set the mood in the house… ‘, well if these women on the learning curve podcast are anything to go by then these women are setting the mood for the future and that is let’s find our passion, be happy and take action.
2. Get Out of your Comfort Zone
The comfort zone can really be a scary place. Yes it can. When you are in your comfort zone, you get soooo comfortable that you don’t want to move anymore, do anything different, you can’t see anything different or if anything is wrong. You keep everything the same and repeating what you are doing. Your own learning curve could be pretty flat in your comfort zone. Risk is minimal and you think everything is wonderful. But really it’s a scary, complacent place. How are you EVER supposed to grow and move forward if you are lounging around in your comfy chair? How are you ever supposed to grow if you do the same things over and over again? Are you in your comfort zone? Like Goldilocks, have you found that comfy chair and you are not moving from it??? Please move NOW. Please reflect on yourself for a moment and see how comfy you are and if it’s off the charts, please stand up and get ‘uncomfortable’!!! All my guests have gotten uncomfortable, and look how well it has served them. That shift has made each of them achieve amazing products and services, help them take their passion and their business to another level and serve the customers better. We can’t move on our learning curves until we seek the uncomfortable and make that the new norm.
3. Ask For Help
One of my own terrible traits, is the inability I don’t ask for help. It’s a life skill that we should all learn and one that we shouldn’t be ashamed to share. How many businesses do you know that have been successes because of one person and no one else helped. Hmm…. I’m struggling to think of one. Yes key trends in all my interviews was the importance of team work, collaboration or partnerships. Or my new favourite word, ‘Collapetition’. I learnt this word this year and I love it. When I was at business school, we were taught to understand the competition, learn its strategies so we could beat them, but we were never taught we could ‘work’ with them. The idea of working with your competition to benefit you both I think is a great idea and this year one of my goals is to be more open to asking for help and more collaborative.
All my guests have sought help. They all recognized that in order to be successful at what they do, they can’t do it alone and they have asked for help. Plus the fact we don’t all have the skills needed to make something amazing happen. Synergy is another great word I like to use and I have been able to make that happen when I have connected people I think would be a great fit for one another on a number of occasions. Asking for help will help you climb your learning curve one step at a step.
Don’ Listen to the Naysayers
When I first started podcasting, views were very black and white. You either were a podcast listener and loved podcasts or people were not into them because they really didn’t get them. And sometimes it was weird saying, ‘I’m a podcaster’ and then wait for the ‘oh I love podcasts’ or the complete opposite, ‘what’s a podcast?’. Personally I love the medium, I’m not a great reader and though I do love visual, you can listen to a podcast in your car, on the bus, when you are exercising, or at work even. Believe me I had my moments when I wanted to stop the show but I always found when I got to that point something would happen that would encourage me to continue the show. The show really has had its own learning curve, and it’s been one rollercoaster.
This brings me back to my guests. All of them at some point heard the negative comments but they have refused to listen. Refusing to let ‘you can’t’ be the heartbeat of their project. Their own self-determination which which was packed with motivation, good defiance and a ‘can do’ attitude pulled them through. We all create our own businesses to make money but sometimes passion does out ride money. I know we can always make money but we can’t always just create passion about a product or service that has to be grown with the right amount of love and care.
Failure is just a dip on the learning curve. All curves have an upswing. Where are you on your Learning Curve?
This is actually my bio line on my twitter profile and I really like it. Each time I read it, it makes me step back and see where I am on my own learning curve. I hope it has the same effect on other tweeters looking at my profile. I’ve also starting asking my guests as a way for them to take a look at themselves and allow them that moment to step back too. The answers have always been progressive, flowing and moving. They are not stagnant, which is a positive thing. But overall none are scared of the word ‘failure’. In fact most of them have faced failure in some way and have created a bridge to cross over it and take the lessons learnt. The one lesson I learnt this year from these ladies, is seeing failure as a ‘positive upset’ and one that you can grow from. Its feels like one of those things we anticipate to happen and then once we have done the mistake we are fine again. We got over that hurdle and now we are moving forward again. So like my twitter line, failure is just a dip. It’s how we react to it that makes all the difference.
So that concludes my 5 common traits from my guests this year. Next year’s guest line up is already exciting and I can’t wait to get Year 2 of the learning curve Podcast off the ground and growing again. This year I am hoping to collaborate with some great women building entrepreneur groups and find more amazing women to share on the show. I’m personally very thankful to all the ladies that shared their stories on my show, you were all amazing and I loved connecting with each and every one of you. This month of December has been my most successful download count ever, with over 5000 downloads from across the world. I remember in January 2015 my download was just 300. The show is definitely on an upswing. Onwards and upwards we go.
I wish all the podcast's listeners and readers a Happy & Prosperous 2016.
ABout the blog
Share interviews with Arab and Expat women entrepreneurs, sharing their entrepreneurial journey with their top business advise. We blog about knowledge, articles, FAQ on social media and share tools and resources to help us get going in our niche.