​I'm delighted you had an interest in creating a podcast series as I really think they are awesome ways to add value to your business.

Podcasts can perform so many functions:
  • They can educate
  • They can entertain.
  • They can inform.
  • They can inspire.
  • They can garner laughs.
  • They can gather tears.
  • And they connect.

Unlike blogs or written content, podcasts bring a voice to the material being discussed thus overtime you start to build a relationship with that person and trust their advise and direction.  In addition podcasts can be listened to on the go. Unlike video or written content which confines you to a place, with podcasts you can be listening to them and doing another activity such as exercising, driving or cooking. They basically move with you.

A podcast would be an awesome addition to your content and we could make it so that it is downloadable via ITunes or Stitcher so that the spread of the conversation can take place.  If you have a look on ITunes there are so many podcasts out there today even Apple as an undeletable button for them which means they see value in them too.
Yes you can!
If you would like to discuss Podcasting as another way to promote your product or services then get in touch.  Get in touch with me Today
11 Reason to Create Your Own Podcast Show
Have you got an idea for a Podcast Show? It could be a podcast to support your business or something you love to talk about.  Get in touch and let us know.  We can help you get your podcast show off the ground.
To give you a bit of nudge as to why Podcast is great for your business, I've created 11 reasons to create your own podcast show. 
  • You are being different. Instead of using written word you are using your voice to project your product and services.
  • Help establish yourself in your chosen field as the authority in that field.  If you are an authority in your field you are more likely going to generate the leads.
  • Help reduce the amount of time wasters.  Your meetings with real leads and customers become more focused and clarified.
  • Using podcast - content within your content strategy can give you leverage and help you stay ahead of our competition
  • Connect with your audience on a more personal level.  When you finally do your first one to one they feel like they know you and feel more at ease.
  • There are more opportunities within podcasts.  You may think its just a one-way conversation but you can bring on thought leaders, customers, suppliers - all kinds of stakeholders who compliment or add value to your business.
  • You can spread your show across multiple channels.  E.g. ITunes, Stitcher, spreaker and there are others.  So your message goes further beyond your website.
  • You can talk about all your customers 'pain factors' and get to know your customers better.  Answer their questions, do call in questions, and share stories of how your product or service is benefiting them.
  • There is no spam in podcasting.  Your customer downloads it, they can't be emailed and forced into listening to it. So when they do download or listen to it, its a genuine interest.
  • Its a portable medium so you can multitask. Your customers can listen to your podcast while they drive, while they exercises, working at home, or travelling.
  • People want information on the go.  Think of all the smart phone devices that are going to be out there in the coming years. Everything is going digital and mobile.  If you want to tap into the millennial audience - you have to be digital, bitesize and socially shareable. Podcast is that. 
Your Next Step.
Your next step is to book at Podcast Clarity Call.  A 30 minute discussion about your business and how podcasting could benefit your business and how it could be added to your promotional mediums.  Have some of the reasons I have suggested above into your own business and see if a Podcast could be a tool for you.  As well as answer any other key questions you might have about the subject. Email me so we can set up an appropriate time.
So your thinking, 'how can i use podcasting for my business?', 'what can/should I be talking about?' 'What could my podcast focus on?' - Or you have the idea but not sure how to bang it out and make it happen.  Or how to just create a collection of podcast on key points and how to share this information.

No problem.  We can have you up and going in no time with a simple map of activities to get you started and your way. I'll give you direction, action points and a plan to help you on your way to making your podcast the newest tool to promoting your products or services.

WE will cover:-

  • Podcast Topic Ideas
  • Podcast Format, Structure & Styles
  • Intro and Outro and music ideas
  • Podcast Tools you will need
  • Podcast Host and set up
  • Podcast CheckList
  • Podcast creation to do list
Your Thoughts
Do you have a question?  Let us know your comments and feedback. We would love to hear from you?
Subscribe to our Newsletter
Proudly powered by Weebly