The Learning Curve Podcast - Women Entrepreneurs in the Middle East - Their experiences, their stories
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#40 - Sarah Cannata - Professional Writer.  Four Great Reasons To Use a Ghost Writer
Picture Sarah Cannata - Professional Writer
The Learning Curve Podcast - THE Podcast for Women Entrepreneurs in the Middle East and North Africa Region: Nicholla caught up with Sarah via skype. She is a professional writer & storyteller who is passionate about helping entrepreneur.  She's a regular 'Huffington Post' Contributors. One of her favourite blogs generated 8.2K Facebook Likes and over 5K retweets on Twitter.  She's also been published in The Ages, The Business Woman Media, Rare Birds, Women in Focus, Blog Society and so on.  She specialises in working with entrepreneurs who are driven by a bigger vision than themselves by helping them to tell their stories and change lives.

Inside This Episode
Ok this isn't an episode about Ghosts, goblins and Halloween this is about the subject of Ghost writing.  Sarah refers to being a ghost-writer as someone who is your 'invisible pen'. Someone who you help you achieve your content strategy goals. Someone who 'gets' your passion and can package up your ideas and your key bullet points into an eloquent way that might be more difficult for you to achieve if you are time deficient, writing isn't your forte or even your English is your second language.  In this interview we discover the real truths behind ghost writing, What they can do for you and what are the advantages of using them.  Go Sarah........... :)

Questions Nicholla asked Sarah

a) tell us a little bit about yourself?
b) What is a ghost writer and what does a ghost writer do?
c) Why be a ghost writer what are the advantages and disadvantages
d) From an entrepreneurial point of view there are great advantages and lets talk about them
d1) Saves people time – entrepreneurs are often time poor
d2) Don’t like writing – outsource this to someone who loves what they do
d3)Juggling too many hats to focus on details – Writers are detail oriented
d4) Perspective – A writer will come at a story from a different perspective than the entrepreneur themselves 
e) How much doe it cost to hire a ghost writer?  

Connect with Sarah
  • Website - www.sarahcannata.com.au
  • Twitter
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